Thursday, April 15, 2010

Two-minute Video Explaining Sustainability

A concise explanation of what sustainability is and why it matters is always tough - here's a pretty good explanation from Real Eyes Sustainability out of Ireland.



It doesn't get into the whole concept of Strategic Sustainable Development - the 5-level framework for planning, the process of backcasting from the 4 sustainability principles, etc. - but it's a great intro, certainly the kind of thing we need more of.

(thanks to Gil Friend and The Natural Step for bringing it to our attention, and to Igloo Animations for creating it!)

Stay going.

1 comment:

shannan.george said...

How perfect! My university is trying to define sustainability and this is a great teaching tool.